For its sixth iteration, the fully immersive, family-friendly Love Long Beach festival will feature its strongest lineup to date. A power roster of music curators will keep you moving on two stages on July 27 and 28th.
Love Long Beach’s mainstage will be powered by local events brand Subtract and will feature Superfreq owner and psychedelic maestro Mr. C, Tara Brooks, and Dance Spirit (live). Rounding out the names behind the decks include LA stalwarts such as Mr. Koolaid, Culprit chiefs Droog, All Day I Dream power player Lauren Ritter, mau5trap’s Rinzen, and LA hometown hero Doc Martin.
The second sound stage will showcase Southern California’s diverse bass music community, featuring headliners such as left-field maven Daedelus, dubstep expert Thelem, and one specially programmed set by Jason Wool (formerly WoolyMammoth). Local virtuosos such as Crescendoll, Soothslayer, Rebellion, and Hapa will also bring the bass.
Innovative producer Alexander Lewis is back from the war after releasing his latest single Win the War, and this time he offers us an exhilarating instrumental track called Soar. The bi-coastal artist has been on a roll with the recent releases, all leading up to the Red EP that will be released in the upcoming months.
Soar signifies a transition period in Lewis’ career. Lewis is praised for his earlier EDM work, but lately the artist has been switching to a more Hip-Hop/Trap oriented production style, and Soar is another product of this new era. Lewis does a great job at creating a climactic feel by slowly building up the production and making it sound lively through the orchestration. Although strings are not as common in Hip-Hop productions, Lewis took full advantage of his resources and incorporated them seamlessly into the song, which helped setting a more dynamic and rousing atmosphere. What really differentiates Lewis as a producer is his trombone melodies. As a trained trombonist, Lewis includes this underestimated instrument in all of his works to establish a fusion of genres.
Lewis is not stopping here. Win the War and Soar are just a tease of a much greater, long form project. Red EP is Lewis’ most ambitious project yet, and the fans are excited to hear more of this work.
An artist who alters R&B with his visionary approach, sobhhï just released a new video for his 2019 freestyle track. sobhhï has been on a grind lately since he dropped his Black I EP in February. His innovative alternative R&B style with a sentimental focus makes sobhhï stand out from the crowd, and his artistic growth can be observed from the unique way he combines Rap, Hip-Hop, R&B and Pop elements in his work.
sobhhï’s self-directed video is a work of art. The stunning black and white visuals with an occasional splash of colors emphasizes the reflective nature of the video, and allows the audience to see the world from his eyes. Although much shorter than traditional music videos, 2019 freestyle captures a contrast between real and fake, serious and frivolous. The imagery of sobhhï driving a Lamborghini with the doors fully open and people sitting on top of the roof conveys a self-confident attitude unaffected by judgement. The pop-up lyrics that appear every now and then draws the attention away from the stark theme of the video and offers a comedic side note. Just like the rest of his EP, the music video for 2019 freestyle might appear like a minimalist, stripped down product, but a tremendous amount of work has been put into the making of the video as it was recorded in three distinct locations: Dubai, New York City and San Fransisco.
sobhhï had the following to say about his EP:
“I wanted to create an experience of night time and nocturnalism through the music; to experience something moving, extremely visceral; romantic, sensual, and dangerous… I would consider the BLACK series of EPs to be my most essential work, this is only the introduction”
2019 is a strong year for sobhhï since he is establishing his position as one of the up and coming Alt-R&B geniuses of the year with Black I and three other EP’s that are yet to come. In the meantime, check out the music video for 2019 freestyle from below:
Australian producer Hayden James is back, and this time with his most ambitious long form project yet, the Between Us album released via Future Classic. James previewed the album last week at Sidney as he headlined in Curve Ball. The album reflects on James’ 6 year long journey building a fan base that earned him over 300 million streams. James is on the verge of sharing his music live with his audience through an Australian, U.S. and European tour, which will be kicked off this August in New Zealand.
With Between Us, the artist elevates his heavenly electronic melodies to a new level, heavily inspired by synth pop. The lead single for the album, Nowhere To Go feat. NAATIONS, forces the audience and dance to the rhythm with its groovy bassline.
James’ sound becomes more spacious as the low ends get amplified with the double-platinum song Just Friends feat. Boy Matthews. Then comes Better Together feat. Runnin Touch, an exotic dance song or rather the missing part of our lives that we have all been searching for.
The self-titled Between Us emphasizes Panama’s soft and passionate vocals and prepares the audience for another euphoric tune with playful melodies, Remember You feat. Elderbrook. Fans should also check out the beautiful visualizers, especially the soothing technicolor-esque visualizer for Between Us.
James is on his way to share a live experience with his audience through his upcoming Between Us tour, starting in August. He will be playing for his largest crowd ever at Los Angeles, New York, D.C. and San Francisco. Don’t miss the opportunity to watch the alternative electronic artist live, get your ticket from Hayden James’ official website. You can also check out James’ new album by clicking here.
The brilliant UK trio Disciples are back again with a colorful music video for their new single No Ties that takes place solely in a photo booth. Disciples prove they deserve the multi-platinum status once again with this cleverly designed party atmosphere within a small booth.
“After a crazy night out in Shoreditch with just the three of us… we noticed that people’s real characters come out when they go inside a photo booth,”Disciples said. “It was time to bring all that energy/wildness into four frames on the big screen. ‘No Ties’ is the perfect party tune to bring out that vibe in people, so it just felt like the right concept for this track!”
In the beautifully designed video, Disciples disorient their viewers by implementing a vertical video frame unlike the traditional horizontal frame. By doing so, they achieve a visual that resembles animated photo booth print-outs. Although the whole video is taped inside a booth, the creative trio managed to create a party atmosphere by utilizing colorful lights, a DJ stand and party items like cups that occasionally appear in the frame. The striking visuals combined with the high energy of the team conveys a party mood that appeals to an outgoing party-lover audience.
Soon after the release, No Ties earned the praise of Radio 1, Danny Howard in Friday’s Fire, Annie Mac as the Hottest Record in the world and Pete Tong with an exclusive live mix on the release day.
Disciples amassed over 2 billion streams with their hit songs How Deep Is Your Love and On My Mind, which earned them a platinum status. On My Mind was also the most played song in 2017 on BBC Radio 1. The song stayed on the iTunes Singles Chart Top 10 for ten weeks and BBC Radio 1 A-List for six weeks.
The trio is getting ready for an eventful summer as they will be performing in Hideout, Tomorrowland and S4 in the upcoming months. Good news for Ibiza-goers who missed Disciples on their last visit because they will put on several shows at the most iconic nightclubs in the White Isle, including Pacha, Ushuaia and the Ibizia Rocks Hotel. They will also be playing with their good ol’ partner Calvin Harris.
Check the amazing music video for No Ties from below:
Merely weeks after the release of their new EP Mercury, The Code is back with a stunning audio-visual masterpiece for slowdancinginamerica.
The Code’s classic production style defies the conventional genre expectations, just as the unprecedented visuals used in the video offer a more post-modern twist to traditional music videos. The focus shifts from exciting visuals to two people dancing in front of a white backdrop, a sudden switch from grandiose effects to simplicity. The enticing dance performance gets streamed across te billboards in the Times Square as it keeps catching everyone’s attention.
The video’s innate complexity supports The Code’s notion that music has a potent effect that does not need to be bolstered by other sources of media.
The director for slowdancinginamerica was the legendary Joseph B. Carlin from TRANSFIXION who also directed the music video for The Code’s song moments and various other projects for XYLØ, CADE and Computer Magic.
Mercury EP is The Code’s most authentic work so far that also emphasizes their sole purpose of fostering a platform for original music free from the restrictions of classical genre expectations. moments, the lead single, has gained 450,000 streams and was premiered at 1Xtra by DJ Target.
The Code has a huge following as a revolutionary artist with their unique sound, but on another level of operation, The Code is also an amazing team player as they have collaborated with the likes of Miguel, Bryson Tiller, Quincy, Smokepurpp, Cassie, Les Twins, Justin Love and Kaleem Taylor.
The Code’s initial success with Gravity feat. G-Eazy was followed by other long format projects like Blue Electronica and Paramount, both have earned an accolade from outlets like Pigeons & Planes and The 405.
You can watch the music video for slowdancinginamerica from below:
Clyde P is one of France’s most successful new exports, joining Shiba San and other notable acts as a respected global talent. His Desert Hearts EP, The Gnawa March, is fast-paced and quirky – with a heavy low-end on both of its tracks. It also comes with an equally intense remix of the title track by Darius Syrossian.
Chromonicci has recently dropped his latest single titled, “Just Push.” Barely over a month from his latest, “Peaceful Places EP” which premiered on Radio Juicy, this track already denotes a transformative sound for the young beatsmith. As a deviation from his purely instrumental works, nicci delivers a bouncy beat which is layered with airy vocals and introspective lyrics. The message of “Just Push.” is to be assured and uncompromising in the pursuit of your craft. This anthem to creatives reflects on Chromonicci’s own struggles as an artist in which he has settled for less than his worth. “But no more!”
After listening to releases like “Switch” which features his signature electro-bounce style with a bossa nova breakdown, “Peaceful Places EP” with unique chill hop production, and “Just Push.” drop in succession, it’s no secret that Chromonicci is about to take the electronic music scene by storm. His consistency and eclectic range are shaping a definitive path for the rising artists future.
Check out the track below and keep up to date with Chromonicci here.