Today is a strong day for Holly, Portuguese producer/DJ, as he unveiled the music video for his new single Encontrar feat. Slow J. The hip/hop artist is building anticipation for his upcoming EP – Avenal 2500 – which will be released on May 17th. The EP is speculated to be a very introspective work, as it can be interpreted from the reflective nature of this new single. Holly decided to team up with his close friend and successful Portuguese rapper Slow J for the production of this personal project.
Holly describes the meaning of the song and working with Slow J with these words:
“’Encontrar’ is an extremely important record for my soul at this point in my life. Every day, I’ve been facing this process of self-betterment and striving to become the best artist and person that I can be rather than fearing that I won’t achieve my goals, which makes me feel like I’m climbing up a never-ending stairway. It makes this record even more special to have the energy of Slow J, since he’s one of my closest friends in music and is also an artist that I look up to immensely.”
The music video was shot in Lisbon and directed/edited by Made in Lx, produced by Sente Isto and features the talented dancer Elohim Atons performing an evocative dance routine. Holly and Slow J also appear in the video, connecting with the audience through imagery.
You can listen to Encontrar feat. Slow J from the link below!